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As a Social Media Consultant, Kim S. Hawkins knows how much of a challenge social media can be. That’s why she feels that the following five tips are absolutely necessary to success.

Building a business requires time and effort.

So you’ve created a separate business page from your personal Facebook page and you know you’ve got to follow the 80/20 rule.

Twitter can be a little tricky to figure out in the beginning.

The benefits of social media are vast–it is an easy way to connect with people around the world.