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Refer-a-Friend Helps Build Your Business


Motivate and Engage Customers

The Refer-a-Friend (RAF) program is the perfect way to motivate and engage your customers in sharing doTERRA products. Wholesale Customers can earn doTERRA dollars without becoming Wellness Advocates, which they can then spend on products, shipping, taxes, and even membership. Generate new leads, revitalize existing networks, and challenge your team with RAF.

Refer-a-Friend Strategies and Tips

1. Introduce your customers to RAF. Your customers are your greatest lead generators. Teach them simple ways to share their doTERRA experiences and encourage them to make specific product suggestions when they share their links with friends.

2. Partner to host classes. Ask your customers to host a class for friends and family. Briefly present on attendees’ interests and health needs and then sign people up through your customers’ links.

Your customers earn 20% of everyone’s initial order in doTERRA dollars through their link, you get the new enrollments, and new enrollees receive one free year of doTERRA membership. It’s a win-win-win!

3. Stack rewards. When new customers use a referral link to place an initial order, the link sharer earns 20% of their first order back in doTERRA dollars. That’s a great reward, but you can even offer additional rewards to encourage sharing.

For example, you could hold a contest and offer a free essential oil, swag item, or essential oil experience for whoever’s link is used most. You could also reward customers who invite new members to participate in your community.

4. Make sharing simple with waived enrollment. Anyone who joins with a Refer-a-Friend link receives their first year of doTERRA membership for free! Ensure your customers understand the special value they can offer their referrals.

They could say, “I love my doTERRA products so much. I want you to get them wholesale like I do! When you use my link, you’ll receive a one-year membership for free so you can buy anything at 25% off, like me.”


Friends laughing

Tools to Help

The doTERRA Digital Marketing Kit (DMK) has an entire folder of tools and resources to help Wellness Advocates teach their customers about the value of the Refer-a-Friend program!

  • Trifolds
  • Scripts
  • Videos
  • Share cards for customers
  • Continuing education presentations
  • Social media templates
  • Print materials

The best part? All these materials are free! You just need to log into the DMK and download them. Do it today. And be sure to check out our RAF YouTube playlist for more useful information.

Visit the DMKCheck Out the RAF Playlist

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